Digital Media Planner (Digital Agency)

Digital Media Planner (Digital Agency)

Key Responsibilities :

• Plan and develop digital marketing strategies, digital media touch-point planning, as well as media cost and effectiveness analysis via all integrated online campaign, social network, mobile, digital PR and other interactive channels.
• identify real marketing issues, objective and measurement goal (KPIs) of digital project by based on written brief and talking with clients.
• Working closely with Sales, Creative and Content teams to develop IMC plan or online plan and to optimize customer experience and ensure brand consistency.
• Present campaign plan to client for approval and help support online technical issues including update digital trend.
• Analyse and report performance data and recommend appropriate actions based on conclusions.
• Keep up-to-date digital knowledge & explore research, innovations and changes that affect media planning and buying
• Communicate with sales and account management to align our services on customer needs and expectations

Job Qualifications:

• Minimum 3 years’ experience in digital planning, preferably from Digital Agency or Online Marketing Business
• Excellent understanding of online media planning, implementation and optimizations.
• Hands on experience in FB Ad Operations/Search Marketing/Influenzer marketing/Google/Line
• Strong quantitative and analytical skills, including an analytic and fact-based approach to problem-solving.
• Strong Microsoft Excel and Powerpoint skills.
• Ability to manage multiple campaigns simultaneously and interact with multiple internal teams.
• A self-starter and thinks outside of the box.
• Works effectively in a fast-paced, energetic team environment.
• Good communication and presentation skills & proficient in English
• Possess of confidence, ability to cope with pressure, and effective organizational abilities
• Thai nationality only, Male or female age not over 35 years is prefer
• Bachelor’s and/or Master’s degree in a relevant field of study

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